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Techart Opens US Subsidiary in California
posted by Stuart Fowle on 4 February 2011 in Aftermarket and Industry News
Techart is already a known name among enthusiasts, but fans in the United States have had a hard time dealign with the company without an American arm of the business operating. That has now changed with the announcement that Techart has opened a US headquarters in Irvine, California. “The North American automobile market,” explains CEO Thomas Behringer, “is one of the most important sales markets in the world. The foundation of Techart USA, our own US-subsidiary, underlines the central significance of this market.”
The new US arm of the company will offer everything the German mothership has to offer, from simple wheels and exhaust systems to the Cayenne-based Techart Magnum you see above. Interior personalizations will also be a major part of the business. The new staff has been trained on site by experienced managers from Leonberg, Germany, where Techart is based.
